WEB UI STYLE GUIDELINES

Primary Color Palette

Black - Primary

#010101

Red - Secondary

#d62e2f

White

#ffffff

Color Tints

#010101
#212121
#2e2e2e
#404040
#525252
#666666
#7f7f7f
#9e9e9e
#bfbfbf
#525252
#a12323
#b62728
#d62e2f
#dc4d4e
#e47777

Secondary Color Palette

Blue

#3D5FA0

Yellow

#FFCC01

H1 Display
apotek
Semibold
Font Size: 75px
Line Height: 1
Text Transform: titlecase
Color: #010101
The quick brown fox jumps over the lazy dog.
H1 Display Mobile
Font Size: 48px
Line Height: 1
H1
apotek
Semibold
Font Size: 65px
Line Height: 1
Text Transform: titlecase
Color: #010101

The quick brown fox jumps over the lazy dog.

H1 Mobile
Font Size: 46px
Line Height: 1
H2
apotek
Semibold
Font Size: 60px
Line Height: 1
Text Transform: titlecase
Color: #010101

The quick brown fox jumps over the lazy dog.

H2 Mobile
Font Size: 42px
Line Height: 1
H3
apotek
Semibold
Font Size: 48px
Line Height: 1.06
Text Transform: titlecase
Color: #010101

The quick brown fox jumps over the lazy dog.

H3 Mobile
Font Size: 38px
Line Height: 1.07
H4
apotek
Semibold
Font Size: 40px
Line Height: 1.05
Text Transform: titlecase
Color: #010101

The quick brown fox jumps over the lazy dog.

H4 Mobile
Font Size: 32px
Line Height: 1.06
H5
proxima-nova
Bold
Font Size: 36px
Line Height: 1.15
Text Transform: titlecase
Color: #010101
The quick brown fox jumps over the lazy dog.
H5 Mobile
Font Size: 24px
Line Height: 1.2
H6
apotek
Bold
Font Size: 26px
Line Height: 1.15
Text Transform: uppercase
Color: #010101
The quick brown fox jumps over the lazy dog.
H6 Mobile
Font Size: 20px
Line Height: 1.15
H6 Secondary
apotek
Regular
Font Size: 18px
Line Height: 1.38
Text Transform: uppercase
Color: #010101
The quick brown fox jumps over the lazy dog.
H6 Secondary Mobile
Font Size: 15px
Line Height: 1.46
Paragraph
proxima-nova
Regular
Font Size: 16px
Line Height: 1.44
Font Color: #404040

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Paragraph Mobile
Font Size: 16px
Line Height: 1.54
Paragraph Text Link
proxima-nova
Regular
Font Color: #404040
Primary Button (Default Size)
Large Button
Small Button
Secondary Button
White Button

btn-link-primary

Shop All

btn-link-secondary

Shop All

btn-link-style-1

Shop All

badge badge-new

New

badge badge-sale

51% Off

badge badge-out-of-stock

Out of stock
Form Floating